Webinars/Videos

Online Advertising and IPR Webinar

Our panel of experts dive in into the topic of responsible advertising placement and protect IPR in our latest webinar.

Our panel of experts dive in into the topic of responsible advertising placement and protect IPR in our latest webinar.

The internet’s advertising ecosystem is very complex and can lead to advertising from legitimate brands, including gambling companies, finding itself placed on websites and apps which infringe upon intellectual property rights (IPR), such as streaming websites for sports, movies or TV shows.These types of websites or apps generate their revenues by selling advertising space but the presence of advertising from legitimate brands on these platforms can confuse consumers and lead them to believe that the content provided on these platforms is legal.With the gambling sector responsible for 25% of advert impressions on IPR-infringing websites in the EU, this webinar will explore the issue further and outline practical steps that gambling operators and their advertising affiliates can follow to promote responsible advert placement and protect IPR.

  • What role can enforcement / regulators play in preventing gambling advertising on IPR websites?
  • Is this an issue caused by unlicensed operators?
  • How can operators ensure their affiliates do not promote their brand on illegal websites?

Watch the full demonstration

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“Vixio GamblingCompliance is an important string to our bow in helping us to be as effective as possible in supporting our partners. The understanding that the team at Vixio have of global gambling regulation is tough to match in their field, and their ability to effectively communicate this knowledge is a big help for our team as we continue to expand globally. Regulatory and compliance teams of any size or experience can benefit from the expertise Vixio brings to the table, and they have helped us to stay abreast of developments and maintain the high standards we have set for compliance and integrity.”

Tommaso Di Chio

SVP Regulatory Affairs
and Compliance at Kambi

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